Ozonated Water Point of Sale – Hout Bay

Ozonated point of sale stand seen in the Spar Hout Bay – never seen anything like it in a supermarket.

A very simple system that looked really impressive in the supermarket. Whatever the merits or otherwise that you see in ozonated/purified water vs spring/mineral water, the marketing efforts alongside or within the point of sale are paramount in the eyes of the consumer.

Ozonated water was being sold in three litre PET disposable bottles.

ps. the large vat of water shown with a fish tank style bubbler system has nothing to do with ozonated water – but everything to do with the perception of ozonated water.

The Water Delivery Company
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